The AI-Native Growth Engineer for Mobile Apps
Doing this by hand takes months, and money. Build the variants, ship them, wait for data, work out what actually moved, then build the next round to test the next guess. Wire runs that whole loop daily.
Don't pay if we don't improve your activation.
You define what success means. Wire decides how to reach it.
The learning loop, step by step
Step 01
Onboarding
Four onboarding flows run live at once. Wire keeps the one that gets more people through.
Onboarding, live in Morrow Self.
Real Morrow Self screens. Variant tests shown illustratively.
Wire wires into your app with Claude skills and an MCP server. See the docsWatch it run
See the whole loop, start to finish.
A narrated walk through Wire running the journey, from observe to act.
Built on apps we ship ourselves
Morrow Self
CasaInnov
The missing hire
The role every mobile startup is missing
Acts on the drop.
✓ WireAI made building your app almost free. Learning what keeps users didn't get faster. It's still instrument, wait three weeks, guess again. Wire is that role, running continuously inside your app.
Wire is that role: the growth engineer your app doesn't have.
Not another analytics tool
Analytics stops at the chart. Wire starts there.
Users dropped on screen 2.
Here are four fixes, running now.
A dashboard sitting next to your app.
An SDK inside your app, rendering the new version natively.
Day-7 retention is 9%.
B wins. It's already live.
Someone still has to write the next version.
The AI writes the variants, then runs the learning loopOne full pass. Wire writes the variants, runs them live on your users, reads which one activated more of them, keeps that one, and tells you why..
The fix ships in your next release.
The winner is already live. No app release.
Analytics in one tool, experiments in another.
Analytics and the learning reportWhat a loop found, written down. Who your users turned out to be, where they dropped, which version kept them, and what to change next. Same report the free teardown gives you. in one place.
The chart waits until you go looking.
A report arrives whether you log in or not.
A chart. A meeting. A guess.
A trigger, a route, your real ICP.
Analytics tells you where they left. Wire tests four ways to keep them.
Proof
The loop found the words that sell the app.
Wire ran on a live consumer app I operate first. It runs twenty variants across the whole user journey on its own, discovered who the real users were, and surfaced the messaging that moved installs from a hundred a day to a thousand. That was not a funnel tweak. The loop told us what to say.
variants running across the whole user journey
activation, then frozen
installs a day, same app
monthly users on a consumer app I led
monthly users on an app I shipped
apps shipped
Wire runs on my own apps first.
This is the console, live
Real numbers from a live app running on Wire AI
15 founder seats get Wire free: all four surfaces, the AI reports, analytics, and a 30-minute install call with me. 4 filled, 11 open. Then the door closes.
See the full offerPlans
Test more of the journey as you grow.
- A variant
- One version of a step. A different headline, a different order, a different screen.
- A learning loop
- One full pass. Wire writes the variants, runs them live on your users, reads which one activated more of them, keeps that one, and tells you why.
- A learning report
- What a loop found, written down. Who your users turned out to be, where they dropped, which version kept them, and what to change next. Same report the free teardown gives you.
Free €0 Forever. Any app. | StarterFree for early adopters €49 Free for early adopters | Pro €149 40% off for early adopters | |
|---|---|---|---|
| Variants live One version of a step. A different headline, a different order, a different screen. | 5 · onboarding | 10 · two surfaces | 20 · the whole journey |
| Learning report What a loop found, written down. Who your users turned out to be, where they dropped, which version kept them, and what to change next. Same report the free teardown gives you. | One every two weeks | One a week | On demand |
| Analytics | 1M events a month | 5M events a month | 20M events a month |
| Apps | 1 app | 1 app | 3 apps |
| Get Started |
Free
€0
Forever. Any app.
- Variants live One version of a step. A different headline, a different order, a different screen.
- 5 · onboarding
- Learning report What a loop found, written down. Who your users turned out to be, where they dropped, which version kept them, and what to change next. Same report the free teardown gives you.
- One every two weeks
- Analytics
- 1M events a month
- Apps
- 1 app
Starter
Free for early adopters€49
Free for early adopters
- Variants live One version of a step. A different headline, a different order, a different screen.
- 10 · two surfaces
- Learning report What a loop found, written down. Who your users turned out to be, where they dropped, which version kept them, and what to change next. Same report the free teardown gives you.
- One a week
- Analytics
- 5M events a month
- Apps
- 1 app
Pro
€149
40% off for early adopters
- Variants live One version of a step. A different headline, a different order, a different screen.
- 20 · the whole journey
- Learning report What a loop found, written down. Who your users turned out to be, where they dropped, which version kept them, and what to change next. Same report the free teardown gives you.
- On demand
- Analytics
- 20M events a month
- Apps
- 3 apps
Nothing is charging yet. Early adopters get Starter free, the founding cohort runs on Pro, and the paid plans switch on once billing does. You get told before anything is charged.
More variants need more users to read a clear result. If your traffic is thin, run fewer variants on one surface first.
FAQ
Questions founders ask
In the EU, on eu-central-1. Serverless, no shared database.
No. Claude runs by default. Switch to OpenAI or GPT-4o-mini with one setting.
Yes. Wire AI renders native React Native components you ship in your own binary. No WebView, no remote code.
It retries, then degrades to your static base questions. The user always finishes.
An afternoon. Install wireai-rn, call initWireOnboarding({apiKey, serverUrl}), render.
Analytics is free to 1M events a month, forever, on any app. Then it is Free at €0, Starter at €49 a month, or Pro at €149, priced on how much of the journey you test. Early adopters get Starter free and 40% off Pro. 15 founder seats get the whole engine free in the founding cohort, 4 filled. Don't pay if we don't improve your activation.
Founding cohort
Find out why your users leave
Don't pay if we don't improve your activation. I run the first teardown on your live app and send back exactly what to fix.
Analytics is free to 1M events a month, forever, on any app. 15 founder seats get the whole engine free, 4 filled. After that, plans start at €0 and go up by how much of the journey you test. No usage meter on experiments.